The party that Daslu threw here in our lounge was very lively. And they have plenty of reasons to celebrate. After opening a store in Rio, now there are plans for two more stores: one in Brasilia and another in São Paulo. "The opening in Rio was a watershed for us. We didn’t know what would happen, but there’s been so much acceptance that we’ve decided to open in other cities, "said Patricia Cavalcanti, marketing director of the brand.

* And talk about acceptance! Their branch at Fashion Mall in Rio was so successful that the CEO, Wilbert Sanchez, said that in just four days, Daslu Rio exceeded the target of the month. "Rio was a revelation. Daslu is starting the year financially sound. We’ve been realizing several of the 2011 strategies. In addition to new stores outside of Sao Paulo, we will open a branch at JK Shopping Mall, as well as a new flagship at Cidade Jardim Shopping Mall, where we’ll present the 2012 winter collection."

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