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If you live in Sao Paulo, but hit the road to go to the beach whenever you can, listen up. The store Art In Surf has just arrived in Sao Paulo. In Rio, the shop has cool customers such as Cauã Reymond and Murilo Benicio. Created by Antonio Portinari, nephew of painter Candido Portinari, the space also has an art gallery with very cool articles and models of surfboards of the main shapers in Hawaii, California and Brazil, as well as retro boards and non-conventional models.

* "The idea is to create a place that breathes culture and where surf is treated as an art," said Antonio. Cool, isn’t it? The store occupies an old house at Pavão Street 451, in Moema.